Join Our Team as a Digital Marketing Specialist and Designer at Bespoke Social Profit Solutions!
Use your digital and design talents to transform our communities and create a brighter future! At Bespoke Social Profit Solutions, we’re more than just a consultancy – we’re a team of innovators passionate about tackling today’s most pressing social challenges. We’re on the lookout for a talented Digital Marketing Specialist and Designer to help us amplify our impact. If you thrive in a fast-paced environment, have a sharp eye for design, and are driven by results, we want to meet you!
About Us:
At Bespoke, we embrace the excitement and pace of change. Our agency culture is vibrant, fast-moving, and filled with opportunities for growth and creativity. We are dedicated to helping our clients address critical issues ranging from healthcare disparities to educational inequities. As part of our team, you’ll collaborate with individuals who share your passion for making a real difference in the world.
Your Role:
As a Digital Marketing Specialist and Designer, you’ll be at the heart of our digital initiatives, driving strategies that engage and inspire. Reporting to the Director of Engagement, this full-time role (1.0 FTE) is perfect for a creative professional who excels in both digital marketing and design.
Key Responsibilities:
- Social Media Planning: Develop and implement innovative social media strategies to build and engage our audience and lead brainstorming sessions, fostering team creativity and collaboration.
- Content/Editorial Calendar Management: Maintain a content/editorial calendar that ensures a consistent, strategic content flow.
- Analytics and Reporting: Monitor and analyze digital campaign performance, using data to continuously improve strategies and prepare regular reports that guide decision-making and strategy adjustments.
- Digital Content Creation (Design, Videography, Editing): Design and produce high-impact digital content, including graphics, videos, and multimedia to elevate our brand.
- Inbound Marketing Strategy and Content Management: Develop and manage inbound marketing strategies for Bespoke and our affiliated brands, focusing on lead attraction and conversion.
- Retention and Engagement: Plan and execute campaigns to retain clients and engage our community, ensuring continuous value delivery.
- Digital Advertising: Create and optimize digital advertising campaigns across multiple platforms, maximizing performance and ROI.
- Internal Design Work: Manage internal design projects, including swag, brand standards, and templates.
- Client Design Work: Deliver exceptional design work for clients, including cases for support and other marketing materials.
- Web Graphics: Design visually appealing graphics for both client and internal websites, maintaining brand consistency.
- Event-Related Design (Invitations, Signage): Produce event-related design materials such as invitations and signage, ensuring a cohesive brand experience.
- Sponsorship Packages: Design and develop sponsorship packages for events and initiatives, tailored to both client and company needs.
- Digital Strategy for Clients: Develop and implement bespoke digital strategies for clients, tailored to their unique goals and challenges.
Required Competencies:
- Digital Marketing Expertise: In-depth knowledge of digital marketing, including social media, email marketing, content strategy, and SEO/SEM.
- Content Creation: Skilled in designing and producing high-quality digital content with a creative flair.
- Graphic Design: Ability to create compelling visual designs for both internal and client use, including print materials, web graphics, and event collateral.
- Analytics and Data-Driven Decision Making: Proficient in tracking and analyzing digital metrics to optimize campaigns and strategies.
- Vendor Management: Experienced in managing third-party vendors for complex design scopes, videography projects, and digital implementations, ensuring top-quality deliverables.
- Project Management: Strong organizational skills to juggle multiple projects, ensuring they’re completed on time and to the highest standard.
- Communication: Excellent written and verbal communication skills, with the ability to clearly articulate ideas and strategies.
Bonus Competencies:
- Experience Producing Podcasts: Background in planning, recording, and editing podcasts to enhance content offerings and engage audiences.
- Photography and Videography Skills: Proficient in capturing and editing high-quality photos and videos for marketing campaigns and events.
- Experience with Project Management Tools: Skilled in using project management tools, such as Monday.com, to effectively manage tasks, timelines, and team collaboration.
Working Conditions and Benefits:
- Hybrid Work Environment: Benefit from a flexible hybrid work setup, combining work-from-home days with time in Bespoke’s offices each week, plus occasional visits to client sites.
- Flexible Schedule: We support work-life balance by offering a flexible schedule that allows for adjusted start and end times during a standard five-day work week.
- Competitive Compensation and Benefits: Enjoy a competitive salary based on your experience, along with a comprehensive benefits package that includes health and dental coverage, life insurance, and paid vacation time.
- Collaborative and Inclusive Environment: Thrive in a supportive, collaborative atmosphere where every voice is valued, and every contribution is celebrated.
Application Process:
If this opportunity excites you, we want to hear from you! When applying please include:
- Your resume and cover letter outlining your relevant experience and interest in this role. Be sure to include a list of the design and digital programs with which you are proficient.
- A portfolio link or examples showcasing your design work.
- Links to relevant digital campaigns you’ve managed or contributed to.
While we appreciate the efforts of all applicants, only those selected for an interview will be contacted.
We look forward to seeing how you can help us change the future of Canada’s Social Profit Sector!