Suzanne Waddell embodies a golden combination of effective strategic planning and engaging communications that helps clients make lasting connections with their donors and in the broader community. She brings positive energy, enviable organization and infectious enthusiasm to the team, in particular when it comes to her whiteboard and sticky-note brainstorming sessions.
“I love the art and science of marketing and communications, especially when it involves working as a team alongside clients to help them develop new strategies for reaching their audience.”
Suzanne spent 15 years as a trusted advisor and creative thought leader at organizations that include WestJet, Mount Royal University, CBC and Bow Valley College. She has extensive experience in media and public relations, brand strategy, corporate communications, content marketing, advertising, crisis communications, and events. Suzanne also holds her Strategic Communications Management Professional (SCMP) certification.